As men, we often spend a lot of time and money investing in ourselves and how we look and dress, and that can definitely be very costly, but what if we told you that there is a new brand that offers Australian-made skin care for men at the cost of just under 3 coffees ( <$15)?
Well let us introduce to you: Woodsman, their goal is to provide a range of premium skincare products for men without the hefty price tag. Using high-quality, natural ingredients, and eco-friendly packaging you’d be proud to show off in your bathroom, the tightly edited new Woodsman range features six skin and body care products to cleanse, scrub and moisturise, with every product in the range available for $15 or under.
With a goal to create a natural men’s skincare range that was straight to the point and easy to use, the new Woodsman collection includes two facial cleansers, (one for sensitive and one for combination skin), a facial scrub, an everyday moisturiser with SPF, a handwash and a body wash; all designed to give men bang-for-their-buck when looking to take the next step in their skincare journey.
The entire range is based on clean formulations using proven natural ingredients, leaving out the harsh chemicals commonly found in men’s skincare. From plant extracts like Quandong, Magnolia Bark, Licorice Root, and Grapefruit Seed, to natural oils including Tangerine, Bergamot, Linseed, Avocado, Patchouli, and Argan Oils, Woodsman products are as gentle as they are nourishing and suitable for a range of skin types.
“As a keen skincare user myself, I know that for too long, men have had to choose between super ‘blokey’ skincare filled with harsh ingredients that do little except strip the skin, or mainstream skincare brands marketed at women with complex ingredients lists and multiple steps,”
Co-owner Geoffrey Turton
Available online at woodsmanskincare.com and having recently secured national-ranging at Coles Supermarkets, Woodsman Skincare co-owner Geoffrey Turton is confident that the new range will meet the needs of a large segment of the male population, whether they’re skincare novices or aficionados.
“As a keen skincare user myself, I know that for too long, men have had to choose between super ‘blokey’ skincare filled with harsh ingredients that do little except strip the skin, or mainstream skincare brands marketed at women with complex ingredients lists and multiple steps.” he said.
“What sets Woodsman apart is our no-fuss approach, giving Aussie men the confidence to take better care of their skin, without having to invest hundreds of dollars in the process. While our formulations are premium, our prices are not, and this has been part of our strategy from the outset: Taking less of a margin so we can keep Woodsman as affordable as possible for our customers.”
With a leave no trace approach, Woodsman is committed to operating as sustainably as possible and to continue evolving its practices to improve its sustainability credentials. All Woodsman products are vegan and cruelty-free and all bottles are made using recycled plastics. Woodsman will also plant a tree for every online order…
Available online at woodsmanskincare.com and having recently secured national-ranging at Coles Supermarkets, Woodsman Skincare co-owner Geoffrey Turton is confident that the new range will meet the needs of a large segment of the male population, whether they’re skincare novices or aficionados.
